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苏州踢出文体旅融合发展“好球”
Xin Hua Ri Bao·2025-08-18 23:25

Core Insights - The "Su Super" league has successfully integrated sports, culture, and tourism in Suzhou, enhancing visitor experiences and driving economic growth [1][8] - The league has attracted a diverse range of visitors, contributing to a significant increase in local tourism and consumption [2][3] Group 1: Event Impact - The "Su Super" league has transformed Suzhou into a cultural hub, with events drawing thousands of spectators, including 43,617 attendees for a match, 35% of whom were from outside the province [3] - The league has led to a 40.2% increase in tourist visits to Kunshan, with 250,000 visitors recorded over a weekend [3] Group 2: Tourism and Consumption - The league has positioned Suzhou as a top destination for leisure spending in East China, with online orders for recreational activities leading the region [2] - Visitors can enjoy various discounts and free access to over 40 attractions by presenting match tickets, enhancing the overall tourism experience [4][5] Group 3: Service and Experience - Suzhou has implemented a comprehensive service strategy to ensure a positive visitor experience, including volunteer assistance and enhanced facilities at tourist sites [7][8] - Digital platforms like "Jun Dao Suzhou" have been developed to streamline visitor services, offering a one-stop solution for travel needs [7] Group 4: Cultural Integration - The league has fostered a unique blend of traditional and modern cultural experiences, allowing visitors to explore Suzhou's rich heritage alongside contemporary attractions [6][8] - Events such as themed night markets and live broadcasts of matches have created a vibrant atmosphere, further engaging the local community and tourists alike [6][8]