Core Viewpoint - The article highlights the successful collaboration between the local agricultural bank and the villagers in Shijian Village, Jiangsu Province, focusing on the cultivation of yellow peaches and the development of rural tourism, which has significantly improved the villagers' income and economic conditions [1][2][3] Group 1: Agricultural Development - The yellow peach cultivation in Shijian Village spans 830 acres, with the local agricultural bank providing crucial financial support, including a startup loan of 1 million yuan, which enabled the establishment of the peach orchard [1] - Over 60 households have joined the yellow peach planting initiative, with the bank issuing a total of 17.8 million yuan in loans to support the farmers, resulting in an average annual income increase of 28,000 yuan per person [2] - The establishment of a 2,000 square meter temperature-controlled warehouse, funded by a 4 million yuan loan, has improved the storage and preservation of yellow peaches, allowing for a longer sales period [2] Group 2: Sales and Marketing - The online sales of yellow peaches have expanded significantly, with sales expected to exceed 2 million yuan this year, aided by the bank's e-commerce platform and promotional activities [2] - The bank's support has facilitated the development of various sales channels, helping the villagers reach markets across more than 20 provinces and cities in China [2] Group 3: Rural Tourism Development - Shijian Village is leveraging its geographical advantages to develop a rural tourism model, combining agriculture with tourism, which is expected to attract 30,000 visitors annually [3] - The bank has provided loans for upgrading facilities, such as an open kitchen for local dining experiences, which will benefit over 40 surrounding households involved in the hospitality industry [3] - The bank's initiatives have led to the issuance of 485 million yuan in loans to 1,280 new agricultural entities, fostering innovation and productivity among farmers [3]
桃子熟 山乡美
Jin Rong Shi Bao·2025-08-19 02:39