加速海外布局 我国农机出口迈向高端化

Core Insights - In the first half of 2025, China's agricultural machinery trade showed a clear divergence with "import contraction and export growth," as imports fell by 31.3% to 1.783 billion yuan, while exports surged by 37.1% to 34.978 billion yuan, indicating a strong domestic substitution effect [1][2] - The export structure is continuously optimizing, with the share of tractors over 50 horsepower rising to 23.8% from 9.3% between 2019 and 2024, and a 294.6% increase in exports of tractors over 100 horsepower, reflecting a trend towards high-end products [3][4] Import and Export Trends - Agricultural machinery imports saw a significant decline, with June imports of tractors dropping by 91.9% in quantity and 88.3% in value, while the cumulative import value for the first half of the year was 230 million yuan, down 64.3% [2][6] - In contrast, tractor exports in June reached 15,627 units, up 8.7%, with a total export value of 710 million yuan, marking a 9.2% increase. Cumulatively, 90,056 tractors were exported in the first half, with a value of 4.35 billion yuan, reflecting increases of 11.9% and 27% respectively [2][6] Factors Driving Export Growth - The growth in agricultural machinery exports is attributed to three main drivers: the "going out" strategy, product technology upgrades, and accelerated overseas expansion by companies [2][3] - The "going out" strategy has been particularly effective in countries along the Belt and Road, with significant demand and support measures such as export tax rebates and credit insurance boosting confidence and export volumes [3][11] Regional Performance - Regions like Zhejiang and Hunan are leading in export growth, with Zhejiang's agricultural machinery exports reaching 2.8 billion yuan in the first two months, up 33.7%, and Hunan's exports totaling 420 million yuan, up 109.5% [9][10] - Major companies like YTO Group and Weichai Lovol are expanding their global presence, with YTO establishing key export regions and Weichai Lovol achieving significant overseas sales growth [10] Challenges and Market Dynamics - Despite the growth, challenges remain, including trade policy changes and increased local competition in overseas markets [5][6] - The export market is heavily reliant on Belt and Road countries, with 83% of tractor exports directed there, indicating a lack of penetration into developed markets [7][8] Recommendations for Improvement - To enhance competitiveness, companies are advised to deepen cooperation with Belt and Road countries, accelerate product innovation, and improve integration with local agricultural practices [11][12] - Establishing localized production and sales networks can help mitigate trade barriers and better meet local market demands [11][12]