新氧发布Q2财报:轻医美连锁收入同比增长426%线下转型跨过拐点

Core Insights - The medical beauty consumption market in 2024 is characterized by an increase in volume but a decrease in price, with 31 million consumers, a 10.7% year-on-year growth, and a 10% decline in average spending [1] - New Oxygen's chain business has experienced explosive growth, with a 381% year-on-year increase in customer visits and a 458% increase in service points [1][2] - The company is transitioning from traditional business models to a new chain model, which is expected to maintain high growth rates and offset declines in traditional services [3] Group 1: Market Trends - The medical beauty market is seeing a rational consumer decision-making process, with a growing demand for high-quality and cost-effective services [1] - The average spending per consumer in the medical beauty sector has decreased by 10% year-on-year [1] Group 2: Company Performance - New Oxygen has opened 31 stores across nine cities, with significant revenue growth in both first and second-tier cities, achieving a 643% increase in first-tier cities and a 99% increase in second-tier cities [2] - The gross margin of New Oxygen's stores has improved, with a 22% quarter-on-quarter increase, and 50% of stores achieving a gross margin exceeding 24% [2] Group 3: Financial Outlook - Despite the growth in the chain business, New Oxygen reported a net loss of 36 million yuan in the second quarter, with a 35.6% decline in revenue from its core information and appointment services [2] - The company anticipates that its light medical beauty chain business will reach between 150 million and 170 million yuan by the third quarter of 2025, representing a growth of 230.5% to 274.6% compared to the same period in 2024 [3]