福建蟳埔“簪花围”：一朵非遗花，带火50亿元消费

Core Insights - The "Zan Hua Wei" cultural experience has become a national trend, attracting tourists to the Xunpu village in Quanzhou, which is a significant historical site along the Maritime Silk Road [1][2] - The village has seen a substantial increase in tourism-related activities, with nearly 300 photography shops and an average daily visitor count of 20,000 [2] Group 1: Cultural Heritage and Tourism - The Xunpu village, with a history of over a thousand years, was recognized as a national intangible cultural heritage site in 2008 [1] - The "Zan Hua Wei" tradition has led to a new wave of tourism, with visitors engaging in activities such as wearing floral hairpins and participating in local customs [1] Group 2: Economic Impact - From 2022 to 2024, the income of local residents has more than doubled, with total consumption driven by tourism exceeding 5 billion yuan [2] - The village is undergoing infrastructure improvements and has launched ten major projects to enhance cultural landmarks and tourism experiences [2]