Xin Lang Cai Jing·2025-08-19 09:35Core Insights - The core viewpoint of the article highlights the significant financial growth of Pop Mart International Group in the first half of 2025, showcasing a remarkable increase in both revenue and net profit compared to the previous year [1] Financial Performance - In the first half of 2025, Pop Mart reported a revenue of 13.88 billion RMB, representing a year-on-year growth of 204.4% [1] - The adjusted net profit for the same period reached 4.71 billion RMB, marking a year-on-year increase of 362.8% [1] - The revenue for the first half surpassed 10 billion RMB, and the net profit exceeded the total for the entire year of 2024 [1] IP Performance - The IP "THE MONSTERS," featuring LABUBU, generated a revenue of 4.81 billion RMB, accounting for 34.7% of total revenue [1] - Other IPs such as MOLLY, SKULLPANDA, CRYBABY, and DIMOO each surpassed 1 billion RMB in revenue [1] - A total of 13 artist IPs achieved over 100 million RMB in revenue [1] Product Categories - Revenue from plush products reached 6.14 billion RMB, marking the first time this category's revenue exceeded that of figurines [1] Global Expansion - In the first half of 2025, Pop Mart opened its first stores in landmark locations such as Cambridge, UK, and Bali, Indonesia, continuing its global expansion [1] - As of June 30, Pop Mart operated a total of 571 stores across 18 countries, with 40 new physical stores and 105 new robot stores added during the period [1]