Mei Ri Jing Ji Xin Wen·2025-08-19 13:22Core Insights - The core viewpoint of the article highlights the significant growth in Pop Mart's mid-year performance for 2025, showcasing record revenue and profit figures, along with a successful organizational restructuring [1] Financial Performance - In the first half of the year, Pop Mart reported revenue of 13.88 billion yuan, representing a year-on-year increase of 204.4% [1] - The adjusted net profit for the same period was 4.71 billion yuan, reflecting a year-on-year growth of 362.8% [1] - The gross profit margin reached 70.3%, an increase of 6.3 percentage points compared to the previous year, marking a historical high [1] Regional Performance - Revenue from China amounted to 8.28 billion yuan, up 135.2% year-on-year [1] - Revenue from the Asia-Pacific region (excluding the Americas) was 2.85 billion yuan, showing a growth of 257.8% [1] - Revenue from the Americas reached 2.26 billion yuan, with an impressive year-on-year increase of 1142.3% [1] - Revenue from Europe and other regions was 480 million yuan, reflecting a growth of 729.2% [1] Product Performance - The "LABUBU" series within "THE MONSTERS" was the top revenue generator, contributing 4.81 billion yuan, which accounts for 34.7% of total revenue [1] - Other series such as "MOLLY," "SKULLPANDA," and "CRYBABY" each surpassed 1 billion yuan in revenue [1] - For the first half of the year, revenue from plush products reached 6.14 billion yuan, marking the first time it exceeded the revenue from figurines [1]