体育领域国家级专精特新“小巨人”企业达146家

Core Insights - The sports industry in China has shown a steady growth, with an average annual growth rate exceeding 10% over the past five years, reaching a total scale of 3.67 trillion yuan in 2023 [1][2] - The contribution of the sports industry to the national economy is increasing, with its value added growing at an average rate of 11.6%, accounting for 1.15% of GDP in 2023 [1][2] - The ice and snow industry is experiencing rapid growth, projected to reach 970 billion yuan by 2024, with an annual growth rate of 26.3% [1][2] Industry Structure and Quality - The structure of the sports industry is improving, with the sports service sector, led by competition and performance industries, increasing its share of value added from 68.7% in 2020 to 72.7% in 2023 [2] - The number of national-level specialized and innovative "little giant" enterprises in the sports manufacturing sector is expected to reach 146 by the end of 2024, more than doubling since 2022 [2] - High-tech products such as carbon fiber bicycles and smart fitness equipment are becoming more prevalent in households, enhancing innovation and competitiveness in the sports sector [2] Outdoor Sports Development - The outdoor sports industry is projected to see approximately 200 million online consumers and a total consumption exceeding 300 billion yuan by 2024 [2] - The number of fitness trails has reached 171,800, with a total length of 407,500 kilometers, and the number of flying and automotive camps has reached 2,055 [3] - Water sports participation is expected to exceed 120 million people, with an industry scale of 438.6 billion yuan, reflecting an 18.7% year-on-year growth [3] Event-Driven Economic Impact - In the first half of the year, key sporting events in seven provinces generated over 16 billion yuan in related consumption, averaging over 30 million yuan per event [4] - The government plans to develop policies to enhance event economies, improve event supply, and strengthen the coordination between events and the industry to stimulate consumption and economic growth [4]