Group 1: Economic Impact of "Su Super" - The "Su Super" season has significantly boosted Jiangsu's consumption economy, generating 38 billion yuan in multi-scenario consumption across the province [1] - During the period from August 15 to August 17, the total customer flow in Nanjing reached 7.1483 million, a year-on-year increase of 13.03%, with total sales exceeding 4.044 billion yuan, up 10.22% [4] Group 2: Consumer Engagement and Local Business Growth - Local businesses have capitalized on the influx of visitors, with small shops seeing increased sales; for example, a duck shop in Nanjing reported a surge in sales due to promotional offers linked to "Su Super" tickets [3] - A cultural and creative company in Nanjing reported selling over 10,000 units of its official merchandise in July alone, indicating a strong consumer response to the event [3] Group 3: Industrial Upgrades and Manufacturing - The "Su Super" event has stimulated the local manufacturing sector, particularly in football production, with cities like Nantong leading in football receipt volumes [6] - Companies specializing in sports equipment, such as a manufacturer of artificial turf, are experiencing increased demand for high-quality sports facilities due to the rising popularity of football [7] Group 4: Broader Economic Ecosystem - The event has created a multi-layered economic ecosystem, integrating core venues with widespread consumption, enhancing the overall economic landscape of Jiangsu [4][9] - Various sectors, including cooling products and food services, have seen increased activity, with specific cities leading in categories such as air conditioning and barbecue supplies [6][9]
百天“苏超”为江苏消费经济注入强劲动能
Zhong Guo Xin Wen Wang·2025-08-20 01:00