从诗意到可感 专家学者共话“香格里拉”具象化实践
Zhong Guo Xin Wen Wang·2025-08-20 03:00

Group 1 - The fourth Shangri-La Forum was held in Shangri-La City, Yunnan, focusing on the theme "A Lifestyle Called Yunnan - The World's 'Shangri-La'" to explore practical opportunities [1][3] - The forum aims to transform the "Shangri-La" brand into tangible experiences that are perceivable, participatory, and desirable, enhancing the cultural tourism industry in Diqing [3][5] - The forum featured discussions on the reconstruction of cultural tourism asset values, emphasizing the need for deeper content, refined operations, and lightweight models to promote high-quality development in the local tourism industry [5][6] Group 2 - The event included various activities such as a wine exhibition, seminars, expert interviews, promotional events, and signing ceremonies to foster collaboration and engagement in the Shangri-La initiative [6]