记者手记丨在沙巴码头感受中马文旅脉动

Core Insights - The mutual visa exemption agreement between China and Malaysia has significantly boosted tourism, with a notable increase in Chinese visitors to Malaysia [1][2] - Malaysia aims to attract 47 million international tourists by 2026, generating an estimated 329 billion ringgit in tourism revenue, with Chinese tourists playing a crucial role in achieving this target [2] Group 1: Tourism Growth - In the first five months of this year, Malaysia welcomed approximately 16.94 million international tourists, marking a 20.4% year-on-year increase [2] - Chinese tourists accounted for 1.81 million visitors, reflecting a 38.8% growth, which is higher than other major source markets [2] Group 2: Policy Impact - The visa exemption policy, effective from July 17, 2023, has been well-received by both tourism professionals and the public, enhancing travel convenience and reducing costs for families [1][2] - Local businesses are adapting by offering Chinese-language products and services, and increasing their presence on social media to attract Chinese tourists [2] Group 3: Broader Implications - The visa policy not only stimulates tourism but also facilitates business exchanges, academic collaborations, and cultural interactions between the two countries [2] - The Malaysian government is actively promoting its cultural and tourism resources through online platforms to engage with potential Chinese visitors [2]