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百度Q2财报:总营收327亿,AI新业务收入首次超100亿
Xin Lang Ke Ji·2025-08-20 09:08

Core Insights - Baidu reported Q2 2025 total revenue of 32.7 billion yuan, with core revenue of 26.3 billion yuan and a net profit of 7.4 billion yuan, reflecting a year-on-year growth of 35% [1] - AI-driven new business revenue, including intelligent cloud, exceeded 10 billion yuan for the first time, growing by 34% year-on-year [1] Revenue and Profitability - The company's core net profit reached 7.4 billion yuan, marking a significant increase of 35% compared to the previous year [1] - Total revenue for the quarter was 32.7 billion yuan, indicating strong financial performance [1] AI and Business Transformation - Baidu's intelligent cloud business experienced healthy growth due to enhanced full-stack AI capabilities and end-to-end AI products and solutions [1] - The company is accelerating its AI transformation in search, with AI-generated content in mobile search results increasing from 35% in April to 64% in July [1] User Engagement - Baidu's app monthly active users reached 735 million, showing a year-on-year growth of 5% [1] - The company is focusing on long-term value creation in AI new fields, aiming for meaningful and lasting impacts through technology and innovation [1] Product Development - Baidu launched the world's first integrated model for multi-person voice video, named "Baidu Steam Engine," catering to diverse user creation needs [1] - This development enhances the multi-modal experience across Baidu's search, content, and commercial ecosystems [1]