百度搜索超64%结果由AI生成，数字人二季度收入近5亿元

Core Insights - Baidu is accelerating its search transformation, with AI-driven, structured, and multimodal responses gradually replacing static hyperlinks [1] - In July, the proportion of AI-generated content in mobile search results surged from 35% in April to 64% [1] - Over 60% of the top search results on the Baidu app now feature rich media content [1] - Revenue from digital humans increased by 55% quarter-over-quarter, amounting to approximately 500 million yuan [1]