3D打印“独角兽”谋求赴港上市

Core Viewpoint - Shenzhen Creality 3D Technology Co., Ltd. (referred to as "Creality") has submitted its prospectus to the Hong Kong Stock Exchange for an IPO, marking its entry into the capital market as a leading player in the global consumer 3D printing sector, reflecting new trends in the industry driven by technological breakthroughs and application proliferation [2] Company Overview - Founded in 2014, Creality is a pioneer in the 3D printing industry in China and has grown from a startup to a global leader in consumer-grade 3D printing, achieving a valuation of $1 billion by July 2025 [2][3] - Creality's product line includes 3D printers, 3D scanners, laser engravers, accessories, and consumables, forming a comprehensive 3D printing ecosystem with brands like Creality and Ender [3] Financial Performance - Revenue increased from 1.346 billion yuan in 2022 to 2.288 billion yuan in 2024, showcasing strong market expansion capabilities [3] - Net profit showed a decline from 104 million yuan in 2022 to 88.66 million yuan in 2024, indicating challenges in maintaining profitability amid increased competition and rising costs [3][6] Market Position and Challenges - Creality holds a 27.9% market share in global consumer-grade 3D printers, leading the market from 2020 to 2024 [2] - The company faces challenges such as slowing net profit growth, reliance on specific online channels, and intensified industry competition [2][6] Industry Trends - The global 3D printing industry is experiencing rapid growth, with a shift from hardware performance competition to a focus on comprehensive ecosystem development [4] - Innovations in multi-material compatibility, smart slicing algorithms, and high-speed printing are lowering usage barriers and attracting a broader consumer base [4] Strategic Initiatives - Creality's "Creality Cloud" platform enhances user engagement by providing content, community, and services, while the "Nexbie" e-commerce platform aims to create a commercial closed loop [5] - The company plans to use IPO proceeds to increase R&D investment and expand its global sales network, solidifying its leadership position [5] Competitive Landscape - The competitive environment is fierce, with rivals like Topbot Technology and Flashforge engaging in price wars, impacting market dynamics [7] - Creality's cumulative shipment volume remains the highest globally, but it has fallen to second place in annual data for 2024, indicating a slowdown in growth compared to competitors [7]