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“科技+”为文化演出带来更多可能
Jing Ji Ri Bao·2025-08-20 23:11

Group 1 - The core viewpoint is that the integration of technology and cultural tourism is driving strong growth in the cultural performance market, with the National Grand Theatre achieving over 100 million in box office revenue nearly two months ahead of 2024 through innovative live streaming methods [1] - The use of technologies such as virtual reality and AI is creating immersive cultural performance projects across the country, enhancing the value of cultural tourism products [1] - The implementation of policies by the Ministry of Culture and Tourism encourages the use of advanced technologies in creating new immersive experiences in cultural tourism, leading to innovative developments in the sector [2] Group 2 - Despite the advancements, there are challenges such as the lack of differentiated experiences in some projects, which fail to meet diverse consumer demands [3] - The need for skilled personnel who can effectively utilize new technologies in cultural tourism is highlighted, as many staff members are not adequately trained [3] - Recommendations include leveraging big data to understand consumer needs better, creating differentiated experiences, and developing a talent pool skilled in both cultural tourism and digital technologies [4]