SHEIN：平台已覆盖近400城产业带

Core Insights - SHEIN launched the "500 City Industrial Belt Going Global Plan" in 2023, covering nearly 400 industrial belts by June this year [1] - The initiative has expanded to include remote areas such as Hulunbuir in Inner Mongolia and Jiamusi in Heilongjiang, increasing the range of partnerships with various enterprises [1] - The platform supports the transformation and upgrading of manufacturing enterprises, helping to incubate new cross-border brands and sellers [1] Company Developments - A shoe manufacturing company in Huizhou adopted SHEIN's supply chain model, leading to significant operational improvements and a threefold increase in production capacity [1] - The company doubled its workforce and established partnerships with over ten external shoe factories after one year of implementing the new model [1] Market Strategy - SHEIN leverages a global sales network spanning over 160 countries, along with mature marketing and innovative supply chain experiences to promote Chinese products internationally [1] - The company is actively conducting new initiatives to help more industrial belt enterprises go global, with around 180 planned activities by the end of the year [1]