Core Viewpoint - The article highlights the efforts of the Bank of China in providing "age-friendly services" to elderly customers, showcasing a specific instance of personalized assistance to a 72-year-old customer in activating his social security card and navigating banking services [1] Group 1: Age-Friendly Services - The bank has established a dedicated "senior service window" to prioritize elderly customers and provide tailored assistance [1] - The bank offers tools such as magnifying glasses and reading glasses to aid elderly customers in their banking activities [1] - The bank plans to conduct regular "Silver Digital Classes" to teach elderly customers how to use mobile banking and access social security information [1] Group 2: Customer Experience - A bank manager provided step-by-step assistance to the elderly customer, ensuring he felt comfortable and understood the process [1] - The bank staff adjusted their communication style, including increasing the volume of announcements and speaking slowly to accommodate the customer's needs [1] - The elderly customer expressed gratitude for the thoughtful and considerate service, indicating a positive impact on customer satisfaction [1]
建行济南唐冶中路支行:适老化服务暖人心,架起跨越“数字鸿沟”桥梁