Xin Lang Ke Ji·2025-08-22 02:36Core Insights - NIO's founder Li Bin emphasized the importance of catering to diverse user needs through different brands and product configurations, highlighting the company's focus on high quality and safety across all models [1] Group 1: Brand Positioning - NIO's new ES8, along with the L90 and Firefly models, showcases distinct brand positioning aimed at various customer segments [1] - Each vehicle is designed with specific use cases in mind, such as the Firefly for individual use and the L60 and L90 for small and large families respectively [1] Group 2: Product Features - The new ES8 is designed to meet all scenario needs, promoting a balance between business and family use [1] - The EP9 model is highlighted as a favorite among business leaders, indicating its appeal in the luxury segment [1]