Huan Qiu Shi Bao·2025-08-22 03:00Core Insights - Cathay Pacific's flagship lounge at Beijing Capital International Airport has been upgraded and reopened on August 16, marking a significant milestone in the airline's global lounge enhancement strategy and demonstrating its commitment to the mainland market [2][4] Group 1: Lounge Upgrade and Strategic Importance - The upgraded lounge reflects Cathay Pacific's strategic focus on Beijing, a key international gateway in China, enhancing customer experience and brand positioning [3] - The design of the new lounge incorporates elements from the Hong Kong International Airport lounge while innovating for local preferences, including a welcoming reception area and a tea service featuring selections from various regions in China [3][4] Group 2: Expansion and Investment Plans - Cathay Pacific has announced plans to operate 7 daily round-trip flights between Beijing and Hong Kong, aiming to provide enriched services for travelers [4] - The airline's investment plan exceeds HKD 100 billion, covering fleet expansion, cabin product upgrades, and digital innovations, with new flagship lounges planned for New York's JFK Airport [4][6] Group 3: Talent Acquisition and Workforce Development - Cathay Pacific is expanding its IT teams in Guangzhou and Shenzhen to 200 personnel and is actively recruiting mainland flight attendants and trainee pilots, with a goal of increasing its mainland workforce from over 3,000 to 4,000 by year-end [5] - This recruitment strategy aims to diversify and localize the service team, addressing personnel losses during the pandemic [5] Group 4: Future Outlook and Strategic Goals - Cathay Pacific is entering a phase of sustained profitability and is focused on long-term strategic goals, including becoming the "world's best airline" [6] - The airline has placed an order for 14 Boeing 777-9 aircraft, with a total of 35 on order, positioning itself as the third-largest operator of this model globally [6] - 2026 is highlighted as a pivotal year for Cathay, coinciding with its 80th anniversary and the completion of a new round of product and service upgrades [7]