Core Insights - Li Ning Company reported a revenue of 14.82 billion yuan for the first half of 2025, representing a year-on-year increase of 3.3% [1] - The company's gross profit reached 7.41 billion yuan, up 2.5% year-on-year, with an overall gross margin of 50.0% [1] - Net profit for the period was 1.74 billion yuan, resulting in a net profit margin of 11.7% [1] Sales Performance - The total sales volume of Li Ning's professional running shoes exceeded 14 million pairs in the first half of the year [1] - The core running shoe matrix, including the "Ultra Light," "Red Rabbit," and "Flying Electric" series, demonstrated strong product competitiveness, with total sales of over 5.26 million pairs [1] - The "Red Rabbit 8 PRO" model became the champion in the competitive running shoe category on platforms like Tmall, achieving sales of 2.3 million pairs in the first half [1]
李宁:上半年全渠道专业跑鞋销量突破1400万双