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李斌:过去几年被问的最多的问题就是“斌哥什么时候有个MPV?”
Xin Lang Ke Ji·2025-08-22 03:36

Core Viewpoint - NIO's founder Li Bin addressed the frequent inquiries regarding the introduction of an MPV, emphasizing that the decision is not solely based on potential profitability but also on deeper considerations of market needs and personal values [1] Group 1: Market Insights - Li Bin highlighted the historical context of MPVs in China, noting that the Buick GL8 is a significant player in the domestic market, particularly for government and corporate use [1] - The recent launch of the L90, priced at 179,800, is strategically positioned just below the 180,000 threshold for government vehicles, suggesting a competitive edge against the GL8 [1] Group 2: Product Philosophy - The company is focused on understanding and meeting genuine consumer needs rather than adhering strictly to traditional vehicle classifications like MPV or SUV [1] - Li Bin expressed that the definition of a product should be based on its ability to fulfill customer requirements, indicating a flexible approach to vehicle design and categorization [1]