IMS(SH:600556) Jing Ji Wang·2025-08-22 09:34Financial Performance - In the first half of 2025, the company achieved total operating revenue of 1.844 billion yuan and a net profit attributable to shareholders of 36 million yuan [1] - In Q2 2025, the company reported operating revenue of 947 million yuan, a quarter-on-quarter increase of 5.6%, and a net profit of 23 million yuan, reflecting a quarter-on-quarter growth of 73% [1] WEIQ Marketing Platform Growth - The WEIQ influencer marketing platform continued to grow, adding 11,118 new merchant clients, bringing the total to 219,000 [3] - The number of registered influencers surpassed 3.544 million, with professional influencers reaching 2.156 million, and the number of MCN institutions increased to 19,902 [3] - The platform's AI version launched, utilizing large models to intelligently filter over 3 million influencer resources and enabling self-service operations across platforms [3] AIGC and Intelligent Marketing - The "Inspiration Island" AIGC content creation and intelligent marketing platform evolved into a comprehensive marketing ecosystem, introducing six intelligent agents covering various marketing functions [4] - The platform offers a one-stop content production and monetization solution for individual creators and SaaS-level services for enterprise clients, including innovative CPM settlement models [4] International Expansion and Collaboration - The company is accelerating its technology export strategy, establishing partnerships in the AIGC content creation field with leading media companies in Vietnam and signing cooperation agreements with associations in Cambodia [5] - An AI innovation incubation center was established in Tokyo, focusing on AI content generation and intelligent marketing, marking a significant step in the company's international strategy [5] Global Marketing Strategy - The company has set up offices in Tokyo, Singapore, and Kuala Lumpur, forming a "one-stop" overseas service team to provide comprehensive services for major clients in various sectors [6] - To facilitate cross-border marketing, the "Inspiration Island" platform launched multilingual versions supporting ASEAN languages, enhancing localization efforts [6] - The company aims to deepen its global layout by integrating multi-language platforms and social media resources, promoting efficient growth for brands [6]