Qi Lu Wan Bao Wang·2025-08-22 13:27Core Insights - The sixth Shandong Sports Goods Expo opened on August 22, featuring an exhibition area of 36,000 square meters and 1,508 international standard booths, showcasing over 1,200 brands across the entire sports industry chain [1][3] Group 1: Event Overview - The expo is co-hosted by the Shandong Provincial Sports Bureau and the Linyi Municipal People's Government, themed "Sports Benefit Shandong Focus on Linyi" [3] - Six major exhibition areas were set up, including smart fitness equipment, outdoor sports gear, smart sports venue facilities, educational sports equipment, ball sports and leisure apparel, and a "Sports+" comprehensive exhibition area [3] Group 2: Innovations and Trends - The expo achieved four major innovative breakthroughs: - "Sports + Events" by integrating professional events with public participation, enhancing the city's sports atmosphere [5] - "Sports + Foreign Trade" by focusing on the trend of "sports going global," facilitating international procurement meetings and showcasing quality foreign trade products [5] - "Sports + Trendy Play" by organizing the first Linyi Outdoor Carnival, blending sports with lifestyle [5] - "Sports + Technological Innovation" by hosting the sixth China Sports Intelligent Manufacturing Competition, showcasing cutting-edge achievements in sports intelligent manufacturing [5] Group 3: Industry Activities - A series of sports industry activities were held concurrently, providing an efficient platform for government-enterprise connections and industry collaboration [7] - Events included the second council meeting of the Shandong Sports Industry Association, a new product launch, and promotional events for key sports events and regional resources, aimed at stimulating industry vitality and establishing industry benchmarks [7]