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记者实探网约车平台降佣:“普通快车”单笔佣金约21%~24%,月度平均抽成进一步下降
Mei Ri Jing Ji Xin Wen·2025-08-22 15:21

Core Viewpoint - The ride-hailing industry is experiencing significant changes as major platforms adjust their commission rates, reflecting both regulatory pressures and a shift in competitive focus from price wars to service quality and ecosystem development [1][10][15]. Group 1: Commission Rate Adjustments - Didi announced it will lower the maximum commission rate to 27% by the end of the year, with an average commission rate of 14% for all orders last year [1][3]. - Other platforms like T3 and Gaode are also capping their commission rates at 27% and implementing similar measures to reduce costs for drivers [1][3]. - Current commission rates for "ordinary fast car" orders range from 21% to 24%, with some drivers receiving rebates or exemptions based on performance or customer discounts [1][3][8]. Group 2: Regulatory Influence - The adjustment of commission rates is part of a broader trend influenced by government policies aimed at protecting driver rights and ensuring fair competition [10][11]. - Over the past two years, multiple policies have been introduced to regulate commission structures, including requirements for transparency in pricing and commission rates [10][11][12]. - The latest guidelines encourage platforms to provide benefits to drivers and reduce unreasonable charges, reflecting a commitment to improving driver welfare [11][12]. Group 3: Industry Trends and Future Outlook - The industry is transitioning towards a model that emphasizes service quality and ecosystem development rather than solely relying on commission income [13][15]. - Didi is expanding its services beyond transportation, integrating offerings in hospitality and dining, indicating a strategic shift towards a more diversified business model [15][16]. - Analysts suggest that the ongoing changes in commission structures and service offerings will enhance driver satisfaction and contribute to a healthier industry environment [15][16].