The Motley Foolยท2025-08-23 09:00Core Insights - Pershing Square Capital Management, led by billionaire Bill Ackman, has made a significant investment of $1.28 billion in Amazon, representing 9.3% of its total assets, marking a notable shift as they previously held no shares in the company [3][5]. Investment Rationale - Amazon's growth is driven by two key segments: Amazon Web Services (AWS) and advertising services, both of which are AI-adjacent and contribute to strong profit margins, making them attractive for investment [5][6]. - AWS accounted for 53% of Amazon's total operating profits in Q2, with revenue increasing 17% year over year to $30.9 billion, indicating robust growth potential in the cloud computing sector [6]. - The advertising segment is Amazon's fastest-growing area, with revenue rising 23% year over year in Q2 to $15.7 billion, suggesting it is a highly profitable venture [7]. Market Position - Despite the recent increase in Amazon's stock price from a low of around $167 in late April to approximately $230, the stock is still viewed as a long-term investment opportunity due to its historical trading levels [9][10]. - Amazon's stock is currently trading at 35 times forward earnings, which is not as cheap as it once was but remains more attractive compared to its historical valuations [12].