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“新意”刷屏,暑期文化消费热度持续攀升
Xin Hua Ri Bao·2025-08-25 07:09

Group 1 - Jiangsu has launched a series of innovative cultural tourism projects this summer, enhancing cultural consumption and attracting more visitors [1] - Changzhou's comedy troupe has introduced a new ancient costume comedy, achieving over 80% attendance during performances [1] - The "Liu Laogen Grand Stage" in Nanjing has rebranded and is attracting audiences with a stable attendance rate of 60-70%, reaching over 90% on weekends [2] Group 2 - The Xuanwu Lake scenic area has opened four new cultural venues, including a water culture theme park and a poetry museum, enhancing visitor engagement through interactive experiences [3] - Huai'an Fantawild has launched a "Retro Style Festival," resulting in a 20% increase in daily visitor numbers, with peak attendance reaching 20,000 [4] - The Wuxi Museum has implemented XR technology for immersive experiences, attracting over 4,000 participants since its launch [5][6] Group 3 - The Nanjing China Imperial Examination Museum has introduced a creative drink inspired by traditional ink, which has sold over 3,000 bottles in a month [6] - Various cultural exhibitions and performances across the region have seen significant popularity, showcasing the effectiveness of the "cultural + consumption" model in boosting summer tourism [6]