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Zhong Guo Ji Jin Bao·2025-08-25 10:24

Core Insights - Huawei's HarmonyOS automotive division, known as Hongmeng Zhixing, is making significant advancements with the launch of new electric vehicle models and updates to existing ones [1][3][4] Group 1: Product Launches and Updates - The launch event introduced several new models including the Aito M8 electric version, the new Zhijie S7, and the updated Zhijie R7 [1][3] - The Aito M8 electric version is priced starting at 359,800 yuan, with deliveries set to begin in September [8][10] - The new Zhijie R7 starts at 249,800 yuan and features an 800V high-performance electric architecture, offering a maximum range of 802 km [5][7] - The Zhijie new S7 is priced from 229,800 yuan and boasts a range of 855 km, enhanced perception capabilities, and an upgraded driving assistance system [7] Group 2: Sales and Delivery Milestones - Cumulative deliveries of Hongmeng Zhixing vehicles have surpassed 900,000 units, maintaining the highest average transaction price among Chinese automotive brands for 14 consecutive months [4] - The Zhijie S800 achieved over 12,000 pre-orders within 87 days of its launch, while the Aito M9 has delivered 226,000 units in 17 months [4][5] - The Aito M8 has sold 70,000 units in just four months, making it a leader in the 400,000 yuan and above sales category [4] Group 3: Technological Advancements - The HarmonyOS 5-powered devices have exceeded 12 million units, marking a significant milestone for the ecosystem [3] - The Huawei ADS driving assistance system has accumulated over 1.67 billion kilometers of driving, preventing more than 2.15 million potential collisions [4] - The new models will feature upgrades to the driving assistance systems, including the introduction of the Huawei ADS 4 across the entire Zhijie lineup [5][12] Group 4: Market Positioning and Strategy - The newly launched Shangjie H5, priced from 169,800 yuan, aims to compete in the mainstream market, particularly targeting younger consumers [15] - The Shangjie H5 will include advanced driving assistance features and is positioned as a value-for-money option for families [15] - The collaboration between Huawei and SAIC represents a strategic move to enhance competitiveness in the automotive sector through technology integration [15]