Yang Guang Wang·2025-08-25 10:27Core Insights - Alibaba collaborates with Zhangbei County government to establish an organic oat "Hema Village," with products like organic oat flakes and oat milk set to launch in October 2023 [1][3] - The initiative aims to leverage digital technology and platform ecosystems to promote sustainable development through organic agriculture in Zhangbei [1][3] Group 1: Agricultural Development - Zhangbei County, a key support area for Alibaba, has seen the establishment of its second "Hema Village" following the success of the "Bashang Organic Vegetable Hema Village" [3] - The region's unique cool climate, with an average altitude of 1400-1600 meters, provides natural advantages for organic agriculture, particularly for crops like broccoli [3][4] - Zhangbei accounts for 20% of the national oat planting area, with 100,000 acres certified for organic products [3] Group 2: Economic Impact - The two "Hema Villages" are expected to increase the income of over 500 local farmers [3] - The organic vegetable base currently supplies 7,000 to 10,000 portions of organic vegetables daily to Hema, with a projected annual output of 5,000 tons [4] - Alibaba's initiatives in Zhangbei aim to enhance the efficiency of organic farming through technological support and resource recycling [4] Group 3: Sustainable Practices - Alibaba has established a data center in Zhangbei since 2017, utilizing the region's low temperatures and abundant wind and solar resources for green energy [4] - The collaboration extends the green development model from the digital economy to agriculture, transforming Zhangbei's "cool advantage" into sustainable development momentum [4]