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祖龙娱乐(09990)精品化战略业绩亮眼,持续创新引领未来发展
ARCHOSAUR GAMESARCHOSAUR GAMES(HK:09990) 智通财经网·2025-08-25 10:35

Core Viewpoint - Zulong Entertainment, a leading mobile game company in China, continues to demonstrate high growth potential through its commitment to product integrity and innovation [1] Revenue Growth and Business Performance - For the first half of 2025, Zulong Entertainment reported a revenue of 634 million RMB, representing a year-on-year increase of 44.4%, marking the third consecutive revenue increase [2][3] - The company's game publishing and operation revenue reached 579 million RMB, a significant increase of 53.8% year-on-year, accounting for 91.3% of total revenue, up by 5.6 percentage points [2][3] - Adjusted net loss was reduced by 93.6% compared to the same period last year, with operating cash flow consumption decreasing by 47.1% [3] Product Portfolio and Market Strategy - Zulong Entertainment has launched 24 premium mobile games, available in over 170 markets and supporting 14 languages, covering various genres including MMORPG, female-oriented, strategy card games, and SLG [4] - Key titles such as "In the Name of the Shining" and "Dragon Tribe: Castle of Cassel" have significantly contributed to revenue growth, with "In the Name of the Shining" achieving over 2 billion RMB in global cumulative revenue [5] Long-term Operational Capability - The company has demonstrated strong long-term operational capabilities, with older titles like "Dream Fantasy" and "Dragon Tribe Fantasy" showing positive growth in revenue and user engagement [6] - Zulong's core competencies in R&D, positioning, and operations have created a competitive barrier that is difficult to replicate [7] Future Growth Prospects - Zulong plans to launch seven new games from the second half of 2025 to 2027, covering various genres and targeting both domestic and international markets [10][12] - The company aims to adopt a gradual strategy of deepening its presence in Asia before expanding globally, with successful launches already in Southeast Asia [12] Conclusion - Zulong Entertainment's focus on a premium strategy, technological innovation, and integrated R&D and operations model has led to improved operational quality [12] - With a robust pipeline of new games and a clear global expansion strategy, the company is positioned for sustained growth and long-term value creation for investors [12]