Workflow
2025年以来,抖音电商宠物类目GMV同比增长95%
Zheng Quan Shi Bao Wang·2025-08-25 11:20

Core Insights - Douyin e-commerce's pet category GMV has increased by 95% year-on-year since 2025, indicating a significant growth trend in the pet consumption market [1] - The fastest-growing product categories include smart pet devices, health products for cats and dogs, and toys, reflecting a shift towards higher-order nurturing and emotional needs [1] - The data suggests that pet consumption is evolving from traditional basic needs to personalized, emotional, and refined demands, becoming an important growth point in the consumer market [1]