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Walmart Becomes Klarna's Biggest Retail Partner in Canada
WalmartWalmart(US:WMT) PYMNTS.com·2025-08-25 18:41

Core Insights - Klarna has partnered with Walmart Canada to offer its flexible payment solutions, making Walmart Canada the largest retailer in the country to host Klarna's services [2][3] - The partnership allows Walmart Canada customers to utilize Klarna's buy now, pay later (BNPL) option both online and in-store, with the ability to split purchases over $50 Canadian into four installments [3][4] - Klarna has secured significant funding, including a $26 billion agreement with Nelnet and a €1.4 billion ($1.6 billion) warehouse financing facility with Santander, enhancing its financial capacity [5] Company Developments - Walmart Canada aims to enhance customer experience by introducing BNPL options powered by Klarna, serving approximately 1.5 million customers daily [2][3] - Klarna has become Walmart's exclusive provider of installment loans, allowing for the integration of installment loans into Walmart's consumer finance platform, OnePay [4] Industry Trends - Research indicates that 43% of consumers would cancel a payment or purchase if BNPL options were unavailable, while 42.4% would opt for cheaper alternatives, highlighting the importance of BNPL in consumer spending [6] - Klarna holds the largest market share in the American BNPL space at 26.2%, followed by Afterpay at 21.9% and Affirm at 19.3%, indicating a competitive landscape [7]