「嘎酷之乱」！嘎子哥的699酷派手机，连官方都说不清真假了

Core Viewpoint - The controversy surrounding the sale of a Coolpad phone by influencer "Gazi Ge" has raised significant public skepticism about the brand's product authenticity and overall market position [1][2][4]. Group 1: Incident Overview - Influencer "Anti-Fraud Lao Chen" publicly questioned the authenticity of a 699 yuan Coolpad phone sold in Gazi Ge's livestream, prompting widespread attention [1][5]. - Coolpad's official response confirmed the phone as genuine, but delays and confusion regarding product availability and pricing have led to ongoing public doubts [2][12]. - Gazi Ge defended the product's authenticity, accusing Anti-Fraud Lao Chen of seeking attention [7][10]. Group 2: Company Performance and Market Position - Coolpad, once a leading player in the smartphone market, has seen a significant decline in its mobile business, with a shift towards cryptocurrency as a new growth avenue [3][24]. - The company's revenue has plummeted since 2015, with a notable drop from 146.68 billion HKD to just 2.99 million HKD by 2022 [25][30]. - In 2023, Coolpad reported a slight revenue increase to 3.07 million HKD, but continued to face losses of 2.21 million HKD [31]. - By 2024, revenue surged to 4.99 million HKD, primarily due to cryptocurrency business expansion, yet losses deepened to 2.52 million HKD [31][32]. Group 3: Historical Context and Challenges - Coolpad was once part of the "China Cool Alliance" alongside Huawei, ZTE, and Lenovo, achieving a market share peak of 23.1% in 2014 [37][38]. - The company faced significant challenges post-2014 due to market shifts and operational missteps, leading to a drastic decline in sales and market relevance [41][42]. - Following ownership changes and strategic shifts, Coolpad has struggled to regain its former market position, with ongoing difficulties in product sales and brand perception [46][48].