第113届全国糖酒会展区解读——调味品及配料展区

Core Viewpoint - The 113th National Sugar and Wine Fair showcases a diverse range of products in the seasoning and ingredient exhibition area, highlighting the growth and innovation within the seasoning industry, as well as the collaboration between traditional brands and new entrants in the market [6][12][20]. Group 1: Exhibition Highlights - The seasoning and ingredient exhibition area features a wide variety of products, including essential seasonings like soy sauce, vinegar, and sugar, as well as compound seasonings that cater to diverse cooking needs, particularly appealing to young consumers and the restaurant industry [6][12]. - Notable brands such as Angel Yeast, COFCO, and Shandong Yuhuang Grain and Oil are present, alongside innovative new brands that contribute to a strong brand aggregation effect [6][12]. - The exhibition also emphasizes local agricultural products and unique regional flavors, promoting the integration of county-level products into the national agricultural collaboration network [7][10]. Group 2: Competition Dynamics - The exhibition features a competition between traditional well-established brands and emerging new brands, creating a dynamic "battle" in the seasoning industry [12][13]. - Established brands leverage their deep-rooted heritage and manufacturing expertise to maintain market presence, while new brands utilize innovative product designs and social media to connect with younger consumers [14][17]. - The ongoing evolution of consumer preferences and market demands will continue to drive competition and innovation in the seasoning industry [18][19].