DraftKings Launches Responsible Gaming Education Month Campaign Featuring Super Bowl Tickets Sweepstakes

Core Insights - DraftKings Inc. is launching a monthlong campaign for Responsible Gaming Education Month (RGEM) to promote responsible gaming through a sweepstakes offering NFL tickets and a trip to Super Bowl LX [1][2] - The campaign encourages customer engagement with responsible gaming tools like My Budget Builder and My Stat Sheet, aiming to foster a more informed gaming culture [2][4] Group 1: Campaign Details - The sweepstakes will run from August 26 to September 8, allowing customers to win NFL regular season tickets by using My Budget Builder [2] - Each week will introduce new responsible gaming engagement methods, with additional ticket giveaways and a grand prize trip to Super Bowl LX for using My Stat Sheet [2][3] Group 2: Tool Highlights - My Budget Builder, launched in June 2025, builds on the success of My Stat Sheet, which has been utilized by approximately 3.4 million customers to track their gaming activity [3] - DraftKings emphasizes the integration of responsible gaming tools throughout the customer journey, reinforcing its commitment to responsible play [4] Group 3: Company Commitment - DraftKings is dedicated to providing a fun and responsible gaming experience, sharing a new Code of Responsible Play with customers to promote responsible behavior [4] - The company aims to maintain responsible gaming as a core aspect of its product design and long-term strategy as it continues to grow [4][6]