Xin Lang Cai Jing·2025-08-26 14:01Core Viewpoint - The gaming industry in China is experiencing a positive trend, with a record number of domestic game approvals and continued growth in market size, indicating a healthy long-term outlook for the sector [1] Industry Summary - On August 25, the National Press and Publication Administration announced the approval of 166 domestic online games, marking a historical high for game approvals [1] - A new batch of imported games was also approved, including 7 titles, reflecting ongoing regulatory support for the industry [1] - The gaming industry showed sustained growth in July 2025, with the domestic market size reaching 29.084 billion yuan, a year-on-year increase of 4.62% [1] - Mobile gaming experienced a slight growth of 0.92%, while client-based gaming saw a significant increase of 16.56% [1] - Notable game performances include Tencent's "Delta Action" achieving 20 million daily active users in July and the successful launch of the mobile game "Valorant" on August 19, which boosted user engagement [1] - Other games like Giant Network's "Supernatural Action Group" and G-bits' "Staff Sword Legend" also performed well during July and August [1] - The industry is expected to perform well in the third quarter, particularly during the summer peak season, supported by favorable policies and abundant supply [1]