老铺黄金年内二次涨价5%至13%，门店未现抢购热潮

Group 1 - The core viewpoint is that price increases have become a common strategy for luxury brands, with Old Puh Gold recently raising prices by 5% to 13% on popular products, marking its second price hike this year [1][2] - Old Puh Gold's pricing strategy differs from traditional gold stores, focusing on brand premium, craftsmanship value, cultural significance, and scarcity rather than just weight and processing fees [1] - The actual price increase of Old Puh Gold's mainstream products remains lower than the rise in gold raw material prices, providing room for adjustment [1] Group 2 - The luxury goods market has seen an average price increase of about 50% since 2020, with brands like Chanel and Hermes frequently raising prices [2] - Chanel's classic handbag price has surged from 38,000 yuan in 2019 to nearly 90,000 yuan, reflecting over ten price hikes [2] - Hermes announced a global price increase of 6% to 7% earlier this year [2]