Core Viewpoint - The financial market is increasingly complex, leading to various financial fraud risks for companies and employees, prompting proactive measures to enhance financial risk awareness and consumer protection [1][2][3] Group 1: Financial Risk Awareness Initiatives - The Jinan Zhangzhuang Road Branch has launched a consumer protection campaign named "Golden Horn" to strengthen financial security for enterprises [1] - Prior to the campaign, the branch conducted in-depth communication with multiple companies to assess employees' age, job nature, financial knowledge, and common concerns [1] - The research revealed that financial staff face risks such as fake invoices and account information leaks, while ordinary employees are vulnerable to telecom fraud and online lending traps [1] Group 2: Innovative Promotion Methods - To enhance employee engagement, the branch employed diverse and innovative methods for financial education, including financial knowledge classes and interactive quizzes [2] - During the sessions, real-life fraud case videos were shown to help employees understand common scams, and a mock scenario was created to simulate a fraud attempt involving a change in payment accounts [2] - A consultation desk was set up to provide one-on-one financial advice, addressing employees' inquiries about investment products, credit card rates, and personal credit maintenance [2] Group 3: Future Plans - The Jinan Zhangzhuang Road Branch plans to continue developing the "Golden Horn" brand and expand consumer protection services to more enterprises through an integrated online and offline approach [3] - The branch aims to contribute to a better financial ecosystem by supporting enterprise development and enhancing public welfare [3]
民生银行济南张庄路支行开展“金号角”消保宣传活动