百辆汽车掀起“环太湖风暴”：郎酒以超级事件引爆江苏市场！

Core Viewpoint - The event "China Lang Brand Ceremony and Lake Taihu Langjiu Gift Storm" marks a strategic initiative by Langjiu to revitalize its presence in the Jiangsu market through extensive marketing efforts and consumer engagement [1][9]. Group 1: Marketing Strategy - Langjiu is launching a comprehensive marketing campaign from now until March 31, 2026, which includes gifting 100 cars across 13 cities in Jiangsu, offering various promotional activities to stimulate consumer interest [1][9]. - The event is characterized by its unprecedented scale and impact, with significant participation from dealers and consumers, highlighting Langjiu's commitment to the Jiangsu market [3][9]. - Langjiu's marketing approach integrates brand communication, channel expansion, and consumer interaction, creating a multi-dimensional market offensive [9][10]. Group 2: Dealer and Consumer Engagement - The event featured the awarding of the "Stormy Together Award" to 15 outstanding channel representatives, recognizing their contributions to Langjiu's growth in Jiangsu [5][7]. - Dealers have reported substantial growth, with one dealer noting a nearly 30-fold increase in sales since becoming a Langjiu distributor in 2020, emphasizing the effectiveness of aligning with Langjiu's brand strategy [7][10]. - Consumer engagement initiatives include promotions such as "buy four get one free" and "buy six get one free," aimed at directly stimulating demand [9][10]. Group 3: Long-term Vision - Langjiu aims for sustainable and high-quality growth rather than short-term spikes, focusing on building a robust product matrix and deepening brand loyalty through continuous investment [10]. - The company is committed to establishing closer strategic partnerships with distributors and retailers, enhancing market support and terminal empowerment [10]. - Langjiu's approach reflects a long-term strategy, as articulated by company executives, emphasizing the importance of sustained efforts over immediate results [10].