Core Insights - Meituan reported a total revenue of 91.8 billion RMB for Q2, reflecting a year-on-year growth of 11.7% [1] - The core local commerce segment generated revenue of 65.3 billion RMB, up 7.7% year-on-year, but faced increased competition leading to higher marketing expenses [1] - New business segment revenue grew by 22.8% to 26.5 billion RMB, but operating losses expanded by 43.1% to 1.9 billion RMB due to overseas expansion costs [1] Financial Performance - Sales and marketing expenses surged by 51.8% year-on-year to 22.5 billion RMB, significantly impacting profit margins [1] - The company maintained a strong cash position with cash and cash equivalents of 101.7 billion RMB and short-term investments of 69.4 billion RMB as of June 30, 2025 [2] User Engagement - The Meituan app reached over 500 million monthly active users, with annual transaction frequency hitting a record high [2] - The "Meituan Flash Purchase" service saw strong growth in order volume and transaction value, with daily order peaks exceeding 150 million in July [2] - Average delivery time for all orders was 34 minutes, indicating improved user engagement and retention [2]
美团发布二季度财报:营收918亿元,销售营销开支增长51.8%