美团CEO王兴:巴西市场竞争格局复杂,不会仓促行动,Keeta目标“10年内实现1000亿美元GMV”
Mei Ri Jing Ji Xin Wen·2025-08-27 13:48

Core Insights - Meituan's CEO expressed optimism about the potential of the Brazilian market, highlighting its position as one of the top five global markets in terms of gross merchandise volume (GMV) for food delivery [1] - The company is conducting preliminary research in Brazil and has established a small local team to prepare for market entry, emphasizing a cautious approach due to the complex competitive landscape [1] - Meituan has set an ambitious long-term goal for its subsidiary Keeta, aiming to achieve a GMV of $100 billion within ten years, starting from May 2023 [1]

MEITUAN-美团CEO王兴:巴西市场竞争格局复杂,不会仓促行动,Keeta目标“10年内实现1000亿美元GMV” - Reportify