安踏官宣投资MUSINSA中国、持股40%，丁世忠称并非偏离主赛道

Group 1 - Anta Sports and South Korean fashion group MUSINSA announced a joint venture named "MUSINSA China," with Anta holding 40% and MUSINSA holding 60% [1] - The joint venture will focus on developing the "MUSINSA STANDARD" brand and multi-brand stores in the Chinese market, pending regulatory approval expected by September 2025 [1] - Anta's chairman emphasized that this investment aligns with trends in young consumer behavior and aims to explore the integration of the fashion and sports industries [1] Group 2 - MUSINSA is reportedly considering an IPO, seeking a valuation of approximately 10 trillion KRW (around 7.2 billion USD), with potential listings in Korea or the U.S. by 2026 [2] - Anta has prior experience operating Japanese and Korean brands in China, having established joint ventures with brands like Descente and KOLON, generating revenues of 4 to 6 billion CNY [2] Group 3 - In the first half of the year, Anta fully acquired outdoor brand Jack Wolfskin for a cash consideration of 290 million USD (approximately 2.1 billion CNY) [4] - Anta's latest half-year report showed a revenue increase of 14.3% to 38.544 billion CNY and a net profit increase of 14.5% to 7.031 billion CNY [4] - The revenue growth by brand included a 5.4% increase for Anta brand to 16.95 billion CNY, an 8.6% increase for FILA to 14.18 billion CNY, and a 61.1% increase for all other brands to 7.41 billion CNY [4]