清洁电器制造商追觅科技官宣造车

Core Viewpoint - Chasing has officially announced its entry into the automotive industry, aiming to produce the fastest car in the world, backed by a dedicated team of nearly 1,000 people and ongoing expansion efforts [1]. Company Overview - Founded in 2017, Chasing is a leading manufacturer in the clean electrical appliance sector, focusing on high-speed digital motors, intelligent algorithms, and motion control technology [9]. - The company has established a global presence, with products available in over 120 countries and regions, including China, the United States, Germany, France, and South Korea [9]. - Chasing has applied for a total of 6,379 patents globally, with 45% being invention patents, covering key areas in electric vehicle technology such as sensor fusion and motor control [1]. Strategic Vision - The company emphasizes a long-term commitment to the automotive sector, viewing this venture as a test of its accumulated capabilities in technology research, organizational culture, and global operations [6]. - Chasing aims to leverage the mature electric vehicle supply chain and technology ecosystem developed by Chinese enterprises over the past decade, positioning itself to deliver high-quality products to the global market [4][5]. - The brand is recognized for its high-end positioning and value-driven approach, often compared to "China's Apple," indicating its ability to quickly ascend to the top of every market it enters [5]. Market Positioning - Chasing is determined to prove that Chinese brands can not only compete in the high-end market but also become symbols of global consumer affection [5]. - The company believes that the true barrier to entry in the automotive industry is not financial resources but the ability to create the "right products" [6].