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从扫地机器人到"超豪华纯电",追觅官宣造车!

Core Viewpoint - The company, Chasing Technology, has officially announced its entry into the automotive industry, planning to launch its first ultra-luxury electric vehicle by 2027, aiming to establish a new order in the ultra-luxury market as a "Chinese brand" [1][3]. Company Summary - Chasing Technology has formed a nearly 1,000-person team dedicated to vehicle manufacturing and is continuously expanding its efforts in the automotive sector [1]. - The company has a strong foundation in technology, leveraging its experience in smart hardware to transition into the automotive field, particularly in electric drive systems, intelligent cockpits, and autonomous driving [3][4]. - As of May 2025, Chasing Technology has obtained 3,155 global authorized patents and has filed a total of 6,379 patent applications, providing substantial support for its automotive ambitions [3]. Industry Summary - The electric vehicle industry has seen rapid evolution, with major tech companies like Huawei and Xiaomi also entering the market, indicating a highly competitive landscape [3]. - The global market for robotic vacuum cleaners is projected to reach 20.603 million units in 2024, reflecting an 11.2% compound annual growth rate from 2022, with market size expanding from $7.8 billion to $9.31 billion, a growth of 19.4% [4]. - The competitive landscape in the cleaning appliance market is intensifying, with the top five brands expected to capture over 60% of the global market share by 2024, four of which are Chinese brands [4].