聚力谋新，2025年新会陈皮产业协同发展交流会在陈皮村举办

Core Viewpoint - The 2025 Xinhui Chenpi Industry Collaborative Development Exchange Conference aims to promote the standardization, branding, and collaborative development of the Xinhui Chenpi industry by gathering various stakeholders including government, enterprises, farmers, and merchants [1] Group 1: Industry Development Initiatives - The village leader Wu Guorong advocates for the standardization, digitalization, and youth entrepreneurship within the Xinhui Chenpi industry to address challenges such as consumption fluctuations, intensified competition, and rising costs [3] - A "Four Guarantees" mechanism has been proposed to stabilize the fresh fruit supply chain and protect farmers' rights, which includes cost reduction, premium sharing, consignment services, and recommendation rewards [3] - The Xinhui Chenpi Village has launched a "Standard Warehouse Sharing Cooperation Plan" to provide various benefits to partner merchants, including sample applications, shared traceability systems, and customized services [4] Group 2: Regulatory and Financial Support - The Xinhui District Agricultural and Rural Bureau and the Market Supervision Administration have clarified the usage norms for the "Xinhui Chenpi Certification Trademark" and "Geographical Indication Special Mark" to strengthen industry standardization [4] - The Agricultural Bank of China has introduced a flexible financing channel through a standard warehouse Chenpi pledge loan business to alleviate financial pressure on Chenpi holders [4] - A strategic cooperation agreement has been signed between the Xinhui Customs Comprehensive Technical Service Center and Xinhui Chenpi Village to jointly build a traceability system, marking a new phase in the construction of the traceability system [4] Group 3: Market Engagement and Future Events - Xinhui Chenpi Village has signed a fresh fruit procurement intention agreement with six farmer representatives, highlighting the deep linkage between the platform and the supply side [5] - A national trading conference titled "Traceability and Shared Win - 2025 Authentic Xinhui Chenpi National Trading Conference" is scheduled for September 28, aimed at integrating supply chain resources and promoting industry upgrades [7] - The event is supported by various organizations including the Xinhui District Agricultural and Rural Bureau, Market Supervision Administration, and several banks, indicating strong industry and financial backing [7]