Chang Sha Wan Bao·2025-08-28 08:32Core Viewpoint - The "Run BA 2025 National Homeowner Basketball League" initiated by China Resources Land aims to promote community fitness and align with national health strategies, culminating in a successful championship event in Chengdu [1][3]. Group 1: Event Overview - The league, which started in April, has covered 48 cities and 196 communities, hosting over 500 matches and attracting approximately 24,500 homeowners [3]. - The championship was held at the Dong'an Lake Sports Park, with the Chengdu Phoenix City Sun team winning the title [1]. Group 2: Strategic Alignment - The event aligns with the "Healthy China 2030" and "Sports Power" strategies, showcasing an innovative model of government guidance, corporate support, and community collaboration [1][3]. - It serves as a practical implementation of China Resources Land's philosophy of "good houses, good communities, good services" [5]. Group 3: Community Engagement - Participants have praised the league for fostering community connections and providing valuable experiences [3]. - The event has been recognized for its professional organization, comparable to professional sports events, enhancing community spirit [3]. Group 4: Business Collaboration - The event exemplifies the synergy among various China Resources businesses, with support from brands like China Resources Yibao and China Resources Beer [5]. - The total championship live broadcast reached over 6.83 million views, with more than 1.41 million viewers across platforms [5]. Group 5: Future Initiatives - China Resources Land plans to continue building community engagement through initiatives like the "National Health and Happy Summer" sports carnival in over 2,000 communities [5]. - The company aims to translate national health strategies into tangible benefits for homeowners, enhancing urban vitality [5].