智通财经网·2025-08-28 08:48Core Viewpoint - Li Auto reported a decline in vehicle sales revenue and total revenue for the quarter ending June 30, 2025, but maintained a strong market position in the high-end electric vehicle segment [1][2]. Financial Performance - Vehicle sales revenue reached RMB 28.885 billion, a year-on-year decrease of 4.7% [1]. - Total revenue was RMB 30.246 billion, down 4.5% year-on-year [1]. - Net profit attributable to shareholders was RMB 1.093 billion, a decrease of 0.91% year-on-year [1]. - Basic earnings per share stood at RMB 0.54 [1]. - Gross margin remained healthy at 20.1% [2]. - Quarterly net profit increased by 69.6% quarter-on-quarter to RMB 1.1 billion [2]. Market Position and Product Development - Li Auto continues to hold the top position in the Chinese automotive brand sales for new energy vehicles priced above RMB 200,000 [2]. - The Li MEGA Home version has received a strong market response, leading the sales chart for MPVs priced above RMB 500,000 since May [2]. - The company launched the Li i8, a six-seat pure electric SUV, and introduced self-developed technologies like the VLA driver model and Li Xiang intelligent assistant [2]. - A brand upgrade was announced to cater to a broader range of consumers, including families [2]. - The upcoming launch of the Li i6 in September is expected to further expand the product matrix and enhance the company's position in the high-end pure electric vehicle market [2].