途虎持续提升汽车后市场品牌影响力

Core Insights - The automotive aftermarket is characterized by a lack of transparency and trust, leading to significant challenges for consumers when choosing service providers [1][2] - Tuhu has established itself as a leader in the industry by focusing on supply chain, technology, and service, creating a high-quality development loop centered on efficiency and trust [1][4] Market Dynamics - As of June 2025, the total number of motor vehicles in China is projected to reach 460 million, with 359 million being cars, driving increased demand for maintenance and repair services [1] - The market share of independent aftermarket (IAM) is expected to surpass that of 4S stores by 2027, indicating a shift in consumer preferences towards efficiency, transparency, and cost-effectiveness [2] Company Performance - Tuhu has over 150 million registered users and 26.5 million annual transaction users, reflecting a year-on-year growth of 23.8% [2] - The number of Tuhu service centers has reached 7,205, covering 320 cities and 1,855 counties, showcasing the company's expanding footprint [2] Technological Advancements - Tuhu has developed a digital supply chain system that includes real-time predictive algorithms, managing a database of 9.5 million SKUs across seven categories [3][4] - The company has achieved a same-day and next-day delivery rate of 83%, with fulfillment costs decreasing to 4.1% [4] Service Enhancement - Tuhu is enhancing service quality by providing systematic training and support for franchisees and technicians, improving user experience and brand recognition [5] - The company has initiated a "10 billion subsidy, 10,000 stores" plan to lower operational barriers for new stores, thereby increasing their competitiveness [5]