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补贴达50亿元!2025京东汽车后市场促消费大会在宝安启幕
Zhong Jin Zai Xian·2025-08-29 01:39

Core Viewpoint - The collaboration between JD Auto and the Bao'an District Commerce Bureau aims to stimulate consumption in the automotive aftermarket through a "government subsidy + corporate discount" model, enhancing service potential and consumer activity in the sector [3][4]. Group 1: Consumer Incentives - JD Auto and the Bao'an District Commerce Bureau launched consumption vouchers covering various automotive services, offering discounts of up to 20% and a maximum reduction of 2000 yuan per transaction [1][3]. - The "震骨价" subsidy program includes significant discounts on tires and maintenance services, with promotions such as 250 yuan off for every 500 yuan spent, and maintenance discounts of 200 yuan for services over 399 yuan [5]. Group 2: Market Development - The automotive aftermarket is recognized as a crucial area for unleashing consumption potential and promoting consumption upgrades, with the initiative expected to create new consumption scenarios and lead to high-quality development in the auto parts industry [4]. - JD Auto's extensive service network includes nearly 3000 offline stores and 46,000 third-party partner stores, facilitating a complete service loop from online promotion to offline service delivery [4]. Group 3: Innovation and Quality - The initiative is part of a broader strategy to enhance digital transformation, service standardization, and brand development in the automotive aftermarket, leveraging JD Auto's strong user base and supply chain capabilities [3][4]. - JD Auto has introduced a "365无忧购" service, allowing consumers to use subsidy coupons flexibly over a year, thus improving customer experience and satisfaction [5]. Group 4: Electric Vehicle Support - The consumption vouchers also extend to electric two-wheeled and three-wheeled vehicle batteries, addressing consumer concerns about battery performance and safety [7]. - JD Auto has established a comprehensive after-sales service network for electric vehicle batteries, with on-site repair services available in over 100 cities nationwide [7].