海外华媒海南采访行：在五指山采茶品茗探茶路

Core Viewpoint - The article highlights the efforts of Zheng Lijuan and her company, Wuzhishan Yexian Biotechnology Co., Ltd., to promote the brand development of Wuzhishan black tea, emphasizing its high quality and unique characteristics, aiming to increase its recognition both domestically and internationally [1][5]. Group 1: Company Initiatives - Zheng Lijuan, the general manager of Wuzhishan Yexian Biotechnology Co., Ltd., is focused on branding Wuzhishan black tea, which is known for its "amber soup and milk honey fragrance" [1]. - The company was established following the investment of Zheng's mother, who built a tea base in Wuzhishan after retiring [3]. - In 2014, Zheng initiated the application for geographical indication status for Wuzhishan black tea, leading to the formation of the Wuzhishan Tea Association with eight local tea enterprises [5]. Group 2: Industry Development - Wuzhishan black tea received the national geographical indication product title in November 2015, marking it as Hainan's first national-level tea geographical indication product [5]. - The tea planting area in Wuzhishan has expanded to over 170 hectares, with 134 hectares in the main production area of Shuiman Township, where more than half of the local farmers are engaged in tea-related work [6]. - The income from tea has become a primary source of revenue for local farmers, contributing to their improved living standards and stimulating local tourism and hospitality businesses [6]. Group 3: Future Plans - Zheng plans to expand the planting area of Wuzhishan black tea and enhance market recognition through cultural and tourism activities, aiming to establish both online and offline branding sales channels [6].