Huan Qiu Wang·2025-08-29 09:13Core Insights - NIO's Ladao brand flagship SUV L90 has achieved its 10,000th delivery during the 2025 Chengdu Auto Show, with actor Guo Tao and his family being the milestone customers [1] - The Ladao L90 has quickly entered the top 3 in large SUV sales since deliveries began on August 1, indicating strong market demand and product advantages [3] Product Features - The Ladao L90 addresses common pain points in large three-row SUVs, such as space limitations and charging anxiety, by leveraging NIO's decade-long electric technology and extensive battery swap network [3] - The seven-seat version of the Ladao L90 features a flexible seating arrangement and advanced electric functions, allowing for easy access to the third row and ample cargo space [5] - The starting price for the seven-seat version is 271,800 yuan, with a battery-as-a-service (BaaS) option available starting at 185,800 yuan, filling a gap in the new energy large seven-seat SUV market [5] Market Positioning - The Ladao L90 is seen as a significant player in the new energy market, complementing the recently unveiled NIO ES8, both sharing NIO's advanced electric technology [6] - The BaaS purchasing model covers a price range from 180,000 to 450,000 yuan, promoting the transition of large three-row SUVs into the "pure electric era" [6]